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Direct Sales

Direct Sales


Sales ~ UK Direct

Official UK educational establishments can purchase GENIE hardware and software directly from us. On this page you can request our latest direct GENIE UK education prices (click here) and learn how to create and submit a purchase order.

For a list of our other UK distributors, or for information on how to purchase GENIE in other countries, please see our Distributors page.

    UK Prices
Prices exclude delivery and VAT    Valid until end December 2019  

Please find below our UK education price list.

Software will be delivered by digital download, which incurs no delivery charge. Our standard charge for GENIE orders is £12.99 (DHL 48-hour).

Software  Software
Circuit Wizard 3.5
Education Edition
Order code Description Price
CW-5 Circuit Wizard 3.5 initial 5-user £299.99
CW-5X Circuit Wizard 5-user extension £100.00
CW-SITE Circuit Wizard 3.5 unlimited site £799.99
CW-UPG Please e-mail us for prices of upgrades from earlier versions.
Student Edition
Order code Description Price
CW-STUD Circuit Wizard 3.5 unlimited home-use license * FREE
  * Receive FREE Student Edition when you purchase a Circuit Wizard multi-user license! This is a limited time special offer.
Hardware  Hardware
GENIE ~ Boards and Kits, Microcontrollers, and Cables
Please e-mail us for the latest UK education prices on our range of GENIE hardware. We guarantee to match our competitors' prices and bulk options are available.

We accept official UK education purchase orders and these can be faxed, posted or e-mailed to us (we are unable to take orders over the telephone). Our details are:

New Wave Concepts Limited
St. John's Innovation Centre
Cowley Road, Cambridge
CB4 0WS, United Kingdom
Telephone: +44 (0) 8706 09 09 11 (sales only, 10AM - 5PM Mon - Fri)
Facsimile: +44 (0) 8706 09 09 12 (sales only)
E-mail: (sales only)
Click here to download a UK education order form.
Note that the above order form is provided in Adobe PDF format. External Link Click for more details.

Once an order has been placed and your goods dispatched, you will receive an invoice. Payment for this invoice must received within 30 days.

VAT Number: GB 666 0622 34

We accept payment by cheque (made payable to New Wave Concepts Limited) or by direct bank transfer via BACS, using the following bank details:

Bank: HSBC Bank PLC
  City Office, PO Box 85, Cambridge, CB2 3HZ, UK
Account Name: New Wave Concepts Limited
Account Number: 62092115
Sort Code: 40-16-08
IBAN: GB55MIDL40160862092115
Please note that overseas bank transfers can only be accepted in £ Sterling (GBP).
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Circuit Wizard 3.5
GENIE Programming Editor
GENIE Boards and Kits
GENIE Microcontrollers
GENIE USB Plug & Play Cable